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PATRICIA BRUSHA,
Co-Founder and Principal
Patricia Brusha is the co-founder of 'acoupleofchicks.com' an Internet Marketing, Distribution & Revenue Measurement Company. She has spent 26 years working in the Hospitality Industry in the United States and Canada in the fields of Sales, Hotel Marketing, Internet Distribution and Revenue Management.
Patricia is also a Google-approved Qualified Google Advertising Professional and has extensive experience managing SEO and paid online advertising strategies for a variety of clients. Patricia is the Co-Chair, and Co-founder of the first-ever Canadian Online Marketing Conference - Online Revealed Canada. Patricia has also been on numerous industry panels including the Hotel Association Conference, Quebec Tourism, and the Search Engine Strategy Conference in Toronto.
Patricia is considered an industry expert in her field and has participated in industry panels and presented keynote addresses for over 25 organizations including the Hotel Association of Canada Conference, Tourism Quebec Annual Conference, Yahoo Canada Workshop Series, Canada e-Connect and the Canadian Hotel Investment Conference.
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ALICIA WHALEN,
Co-Founder and Principal
Alicia Whalen is the co-founder of 'acoupleofchicks.com' an Internet Marketing, Distribution & Revenue Measurement Company. After 8 years developing search engine strategies and measuring online return on investment for large branded hotels, resorts and destination portal websites in Niagara Falls, Canada, Alicia partnered with Patricia Brusha to develop an integrated, non-intimidating approach to Search, Marketing and Measurement online.
Alicia co-developed the Merlin Web Analytics and Campaign tracking tool, created a successful Internet Marketing Blog and co-produces and co-founded Online Revealed Canada, the Canadian Online Tourism Conference. Alicia has presented at many high profile conferences including PhocusWright, IAB, IRMA, TIANS.
Alicia has presented at many high profile conferences including PhocusWright, IAB Interactive Advertising Bureau, IRMA – the International Regional Magazine Association, TIANS – the Tourism Industry Association of Nova Scotia, Destination Halifax, Search Engine Strategy Conference and Travel Alberta.
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