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A Couple of Chicks Tackle Internet Distribution Marketing - The New Marketing Medium Written by Alicia Whalen on November 24, 2005
Internet Distribution Marketing has evolved in response to the needs of the next generation of Internet Retailers searching for innovative solutions to online distribution. A Couple of Chicks' address this trend and educate about how to market to the current and future generations who represent the mass customer base for consumer products and brands.
November 17, 2005 -- A Couple of Chicks Distribution Marketing has launched combining the best elements of Internet Marketing, Search Engine Optimization, and Web Analytics to create a unique formula to assist businesses with the new Marketing medium - the World Wide Web.
In addition to the Baby Boomers there are currently 60 Million “Gen Xers" and 57 Million "Gen Y's" out there. The Chicks' have recognized that marketing to this group takes a shift in the traditional marketing paradigm.
Integrated Solutions is the answer. A Couple of Chicks take the best elements across all marketing communication channels, extract the most distinctive characteristics that translate organic (free search) and paid marketing to create a powerful online message that speaks to the correct audience. They also provide the tools to accurately measure the effectiveness of their recommendations.
"Our uncustomary approach to online distribution easily translates to any industry and seamlessly brings together the disciplines of Marketing, Management and Measurement cohesively to intensify overall revenues and profit," says Alicia Whalen, Co-founder of A Couple of Chicks, "Keeping it simple, our business model allows us to develop and implement a comprehensive plan for our clients, customized to their needs and budget."
"Basically, we look at the on-line Distribution Marketing of any business to suggest the best tools and resources required to be seen on the World Wide Web. We educate as to the importance of a solid on-line presence, and then suggest the tools needed to achieve it," Whalen concludes.
4 years ago Whalen sought out the aid of a programmer and together they developed and perfected a revolutionary Web Analytic tool unlike any other currently available on the market.
Her hands on involvement in bringing a simple idea into an advanced marketable product was rewarded with "A Couple of Chicks Marketing" being granted the exclusive rights to introduce the new web analytic tool to the public. The ability to accurately track conversion rates and ROI will enable businesses to target online and offline marketing dollars to the highest yielding revenue channels.
ACOC recognizes the need to integrate Marketing, Management and Measurement and has developed a unique formula that not only marries the individual tactics; it actually works and does it with style…as only A Couple of Chicks can!
To find out more about A Couple of Chicks Marketing and the tools and services available, visit: www.accoupleofchicks.com or e-mail solutions@acoupleofchicks.com
About A Couple of Chicks Marketing and Internet Strategy:
Alicia Whalen is the co-founder of "Couple of Chicks Marketing." Her experience in Marketing and Distribution includes the opening and seven years hands-on management for all Marketing, Media Relations, Print Collateral and Website Development & Distribution for a large Hospitality Management company in Niagara Falls, Canada. She has successfully managed media campaigns, budgets and promotions for such notable franchise brands as Marriott, Hilton, Starbucks, T.G.I. Friday’s, The Keg Steakhouse and Bar and Pizza Hut.<
Contact Alicia at:
(905) 401-2249
awhalen@acoupleofchicks.com
www.acoupleofchicks.com
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